Owning a business is a rewarding experience, but to be successful, you have to put a great deal of work into staying above the competition. There are many ways to do this, including marketing, promotions, and more. However, if you own a physical business, there is another idea that can help you soar to new heights: adding a mini golf course to your property. Why is it so powerful?
Well, there are a few reasons – the first of which is that it draws attention. As potential customers drive by your business, it’s really hard not to notice a miniature golf course.
They might not stop at that moment, but they’ll often go home and tell their significant other or friend, “Hey, I noticed a new mini golf course at XYZ Business. Let’s check it out Friday night.” They’ll then tell their friends and family.
Another benefit is that it can actually drive business to other things you do. If, for instance, you own a restaurant on the property, your mini golf customers will be smelling your food while they play their round. This will work up an appetite, which will likely lead them to eat once they’re through with their game.
On the other hand, you could run a promotion through which you provide restaurant customers a free round of miniature golf. You could make it contingent upon them spending a specific amount of money or if they come in on your slowest night. In either case, both the restaurant and the miniature golf can drive business to one another.
Before you think you don’t have the space available for miniature golf, contact a professional. There are miniature golf solutions for a wide range of property types and sizes.